Customer Strategy & Experience Design for Government


26, 27 & 28 June 2023
Three Part Masterclass, Online

Achieving customer centricity in the public service

As customers increasingly benchmark their experience with public sector organisations against the innovative and personalised customer experience delivered by private companies - there is more pressure than ever for public sector organisations to become more effective, efficient and responsive to the public. Government organisations at all levels need a robust customer strategy to not only meet the diverse needs of their customers, but to support ongoing customer-centric design and quality improvement.

Join Customer Experience Specialist Mark Hocknell in this deep dive designed to provide you with the tools to strengthen your customer strategy. Designed specifically for online delivery, tune in from anywhere in Australia to connect with like minded individuals and take away practical strategies to achieve better outcomes for your customers.

This course has a past customer satisfaction score of 100%

Download the brochure

Key benefits of attending this masterclass:

  • Examine your current customer strategy & identify opportunities for improvement
  • Develop detailed customer groups & value maps for your organisation
  • Strengthen your approach to communicating & delivering customer value
  • Gain personalised feedback & insights to support effective implementation of your customer strategy & experience design

Why attend

  • The support and guidance of a customer experience specialist
  • Build new connections with like minded peers in a small group setting
  • Easy to use digital resources - Walk away with a suite of resources and materials for you and your team

Who will attend

  • Executives, Directors and Managers from Federal, State and Local Government with responsibilities for:
  • Customer Experience
  • Customer Service
  • Customer Strategy & Design
  • Customer Centric Transformation
  • Service Delivery & Design
  • Customer Contact & Support
  • Client Services


Use the code GOVCAREER and save $100 off your conference registration.