First listed on: 01 September 2019
New South Wales Police Force

Media Officer, Police Media Unit, Public Affairs Branch, Sydney 

Develop, deliver and manage a range of media related activities, including responses to media enquiries, attending crime scenes and other incidents, preparation of media releases, ministerial announcements, media campaigns and media issues management. This role will have occasional liaison with Ministerial Offices to deliver effective and relevant media services in a manner that reflects organisational priorities and upholds and promotes the reputation of the NSW Police Force.
Key accountabilities
  • Develop and draft responses to media enquiries and issues to provide timely and appropriate responses in a way that mitigates risk and promotes the reputation of the NSWPF and its service delivery
  • Draft a range of media materials for stakeholders and corporate spokespersons, including media briefings, executive media briefings, media statements and media releases
  • Assist in the implementation and co-ordination of media conferences, launches, campaigns, crime scene and incident communications and other media projects to support NSWPF policy and operational priorities and to communicate key messages relating to initiatives, service delivery and proactive news stories.
  • Capacity to develop compelling social media content and a sound working knowledge of social media platforms.
  • Monitor arising and emerging issues and media enquiries to formulate and implement responses and ensure the release of only suitable and approved information
  • Using multi-media and digital/social media resources when appropriate to maximise opportunities to assist investigations, increase public confidence in police and promote the good work of the NSWPF
  • Provide specialist advice to NSWPF operational officers to support them in implementing media strategies to assist investigations and manage responses to issues under media focus.
  • Develop and maintain relationships with a wide range of media organisations and foster positive relationships with journalists covering NSWPF matters.
Key challenges
  • Working across multiple tasks and deadlines at any time while maintaining focus on delivering accurate, correct and positive messages and being responsive to the need to change priorities at short notice that takes account of the sensitivity, confidentiality, legislative, operational and political implications of each issue.
  • Determining the suitability of releasing police information to the media by liaising with senior personnel as well as police in the field.
  • Balancing the corporate and operational needs of the NSWPF and the needs of external media organisations.
To view or download the Role Description click here
  • Public Relations officer Grade 2
  • Ongoing Full-Time
  • Sydney
Essential requirements - candidates must:
  • obtain and maintain the requisite security clearance for this role
  • hold a current driver’s licence with no traffic offences recorded on their driving history within the last six (6) months.
  • proven substantial experience in journalism and/or public relations in a high pressure issue management environment with demonstrated commitment to ongoing professional development.
  • willingness and capacity to operate over a 24/7 roster pattern which may include intra-state travel
To be eligible to apply for this role, you must meet one of the following statuses: 
  • an Australian Citizen
  • a permanent Australian resident or citizen of New Zealand
Applications from Australian Aboriginal and Torres Strait Islander people are encouraged.
This recruitment may be used to create a Talent Pool for similar future roles (ongoing or temporary) that may arise over the next 12 months.
For your application to be considered, you must:
  • attach a cover letter;
  • attach an up-to-date CV/Resume; and
  • address each of the Target Questions in the text boxes provided in the online application or attach as a separate document. Please limit your response to no more than 1 page per question.
Please do not attach copies of Qualifications, Certificates or documentation (other than a Resume/CV) - you can bring these if called for interview.

Prior to commencement, the successful candidate will be required to undergo a rigorous National Police (criminal history) Check and obtain and maintain a Security Clearance as determined by the NSW Police Force.

Applications can only be submitted electronically online via the I Work for NSW website.
For information on applying for roles with the NSW Police Force click here
To view or download the Role Description click here

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